The Box

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furnished student living in Tromsø, designed around flexibility and community

2020
Art Direction, Brand Identity, Editorial
Project description
The Box is a student dorm in Tromsø built on the idea that no two rooms are the same. Flexible layouts, furnished spaces, and a building designed around how students actually live.The identity needed to communicate that openness without feeling corporate. The logo is a room, a square containing a staircase form, constructed on a grid. It suggests structure and movement at the same time, reflecting a space that adapts to the people in it.

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Credit
Development:
Magy Media

Photography:
David Jensen,
Alexandru Mitu