Taste Tromsø

,

a group of local restaurants and bars with a warm heart for our city and its people

2024
Brand Identity, Naming
Project description
Taste Tromsø is a curated platform bringing together some of the best restaurants and bars in Tromsø. More than a guide, it's a gathering, a shared identity for places that care about the city and the people in it. They needed a brand with local character that could hold its own beyond the region. The T was drawn from old Tromsø newspaper typography, its crossbar reimagined as a plate. Together, the TT monogram reads as a table, a symbol that is specific to the city, but immediately understood by anyone.

The progress of today's society is inseparable from global transportation. At GSM, they dedicate their efforts to moving goods by land, sea, and air, ensuring a reliable, professional, and hassle-free experience from any point in the world.

They required a complete brand redesign from the ground up, including the creation of a new strategy and identity that aligns with their evolving needs and ambitious expansion vision. The goal was to stand out among competitors while continuing to convey the trust and professionalism that are the hallmarks of their service.

Credit
Web development:
Ankra

Photography:
Vegard Stien